Own tulip for singer Yves Berendse

A unique flower of his own for Yves Berendse: a red, double tulip. The singer who had his big breakthrough last year with hit singles such as "Back in Time" and "Only With You" personally chose the new tulip. The flower was offered by the Dutch tulip growers (TPN) on the occasion of the start of the cutting tulip season, whose theme in 2025 is 'Celebrating a party.' The official name of the new tulip is: Tulipa 'Yves Berendse' and will be immortalized in the International Cultivar Register of Tulip Names.

Sustainability in bloom at Together2Grow

Together2Grow, the grower of more than 25 high-quality Alstroemeria varieties within Decorum, is further expanding its sustainable initiatives with the introduction of recycled covers.

Global floral beauty in the Netherlands

In August 2025, the Netherlands will be the epicenter of floral art during the World Cup Floral Art, a prestigious international competition for florists. Bram Rijkers of industry association VBW gives an insight into the preparations and importance of this event for the sector.

Houseplants Top 10

Garden center chain Intratuin comes up with a Houseplant Top 10 for 2025. Also fun for inspiration!

DPK Floral Magazine online now!

From January 2025 DPK Floral Magazine will also be available online! This is in response to the desire of many readers to be able to read the magazine digitally and in multiple languages. The digital version makes it possible to share news faster and more extensively, offers space for more photos of arrangements, simplifies searching for specific editions or arrangements, and provides access to even more content.

The flower ban

Recent media coverage included a report in a French newspaper about an 11-year-old girl who died from the effects of pesticides her mother came into contact with years ago while working with flowers.