Persian elegance

A torque, or a one-piece necklace, is entirely covered with the purple bell-shaped flowers of twenty branches of Fritillaria persica, the Persian Crown Imperial. The refined bell flowers together form an almost graphic pattern. The unique and elegant necklace gives every wedding dress a stylish touch.

'Mono is trending. The purer, the better'

‘My love for flowers started when I was a little girl,’ says florist Claire van der Velden. ‘That passion has brought me to where I am now. After years of experience as a business manager and running my own store in Delft, I found my passion in bridal floral work by creating unique creations for the most special day in life with my company De Bruidsbloemist: the wedding. This has now grown into Beyond Blossom, with which we are going one step further. Beyond Blossom gives me the chance to make my dreams come true: putting together wedding designs that are not only beautiful, but also unique and personal.’

‘I get inspiration from my travels to Kenya, Thailand, and Sri Lanka, among other places. My style is playful and generous. I also love working with rare and special flowers. In addition to ribbons, mono arrangements are a trend for bridal work in 2025; the purer, the better.’

Love tendrils

The base for this bridal bouquet is an Oasis bridy bridal bouquet holder. The insertion technique was used. The chosen flowers are Clematis, Lathyrus, Viburnum, and Stephanotis bridal flower tendrils in cream and lilac shades. Together with the fine structure of Talinum 'Long John', it becomes a graceful and refined whole of love vines.

‘Flowers are an experience’

'There is nothing like the beauty of flowers in their purest form,' says floral designer Johan Martens. 'As a floral arranger, I see daily how powerful and expressive flowers can be. For years I have worked for companies at home and abroad, where I create floral designs with great love and dedication that touch, surprise and connect.'

'My style is recognizable by combining decorative shapes with natural lines and structures of plants. No excess, but rather the power of simplicity and respect for the natural growth of each flower or branch. That balance creates arrangements that breathe. Sometimes they are playful, sometimes subdued, but always in harmony with the environment and with the moment.'

'The greatest pleasure in my profession? Making people happy, especially at special and emotional moments such as a wedding, where flowers often say more than a thousand words. Each creation is unique, tailored to the people and their story. Flowers are not decoration, they are an experience.'

Circle of Life

A refined and meaningful arrangement, built in an elegant gold-colored circle that symbolizes the infinite cycle of life. When creating this arrangement, binding wire, thread, and cold glue were used to attach the materials in a subtle and careful manner. The flowers used – waxflower (Chamelaucium uncinatum), Tillandsia, Helleborus, Rhipsalis, and Chrysanthemum – make it a harmonious whole with a contemporary romantic look.

Lively

The base of the bridal arrangement is a metal ring, a symbol of unity and connection. The ring is completely wound with various plant materials, which provides a natural and playful structure. The materials are carefully attached with wire, binding, and adhesive techniques. Among other things, Chrysanthemum, Scabiosa, Sandersonia, Phalaenopsis, and Gloriosa, supplemented with beautifully patterned Begonia leaves and a waterfall of tendrils of Ceropegia woodii, are processed into a lively whole that is beautifully balanced.

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