'When you become aware of sustainability, you can't unsee it. Once you start realising the impact of your materials, it really opens your eyes. Suddenly you think: What are we actually using? This awareness has profoundly changed his approach to floral art.'
'Sustainability isn't a step back; it's a step forward. It's not limiting. On the contrary, it opens doors, and I find it incredibly inspiring because you must think differently about your materials.' Reflecting on his past work, Max openly acknowledges his personal shift: 'Years ago, I created stunning floral designs in Japan, full of vibrant plastic materials. The photographs were beautiful - but today, I wouldn't choose those materials anymore.'
Together with Swedish floral designer Per Benjamin, Max recently published the book Sustainable Floral Design, from which we publish five arrangements by Max and Per.
Especially for this World Cup edition of DPK Floral Magazine, Max also created five unique arrangements, using special sustainable techniques, and reusable bases. 'Everything we do affects something else.' So be inspired by sustainability.