British Flowers Week 2025: floral art and British floriculture in the spotlight

From June 2nd to 7th, the Garden Museum in London will be in bloom during British Flowers Week. Six leading floral designers will take over the museum with floral installations that highlight the power of locally grown flowers and creative craftsmanship. The works are inspired by the new exhibition Cecil Beaton’s Garden Party, which focuses on Beaton’s love for flowers and gardens.
‘Vitamin Hydrangea’ campaign puts the spotlight on garden hydrangeas

Hydrangea World is expanding the ‘Vitamin Hydrangea’ campaign to include attention for the garden hydrangea. The campaign previously focused on the indoor hydrangea, and now the outdoor variety follows. With its long flowering period and colorful appearance, the garden hydrangea is a striking addition to any garden or terrace.
A Path to Floral Mastery – Karolína Žáčková (Czech Republic)

In this episode of A Path to Floral Mastery, we meet Karolína Žáčková, the Czech participant in the World Cup Floral Art 2025. She talks about her love for nature, her search for emotion in floral work, and her preparation for the World Cup.
GROWTH! – Flower show by Hanneke Frankema during the World Championship Floral Art

On Saturday evening, August 30, 2025, top designer Hanneke Frankema will present the show GROWTH! during the World Cup Floral Art in The Hague. The performance promises to be a visual spectacle, in which nature, craftsmanship and innovation come together.
Tulip Festival opens with christening of NEMO tulip

The Amsterdam Tulip Festival 2025 was festively opened on March 27 with the christening of a new tulip: the NEMO tulip. The roof of the NEMO Science Museum has been a permanent festival location since 2015.
New season of ‘Ask Marginpar’ kicks off

The popular video series Ask Marginpar is back with 12 new episodes, filmed at the cultivation locations in Kenya. In the series, Marginpar provides a look behind the scenes of cut flower cultivation. In addition to familiar faces, new specialists can be seen, who will introduce new varieties and discuss sustainable cultivation methods.