During the FlowerTrials, HiBreeding presented a new range of cut hydrangeas developed in cooperation with breeder PerlaNova Breeding. With this, the platform expands its existing range of pot hydrangeas with genetics aimed at professional cut flower cultivation.
The introduction is the result of a close collaboration between HiBreeding and PerlaNova Breeding, with the new varieties being recognizably marketed under the MyBeautiful brand. The cut hydrangeas are distinguished by strong characteristics such as coloring, shelf life, sun tolerance and resistance to diseases and pests - characteristics that add value for both grower and consumer.