The Pure Perfection Passion Show took place on Wednesday and Thursday during the IPM Essen, which was held from January 28 to 31 in Messe Essen. Four international designers presented their floral works: Hanneke Frankema from the Netherlands, Tom de Houwer from Belgium, Iza Tkaczyk from Poland and Krisztian Kövér from Hungary.
The show was co-presented by Corina Holst from the Dutch nursery Montana Lisianthus. Frankema, the current European Champion, demonstrated her techniques and design choices. Among other things, she showed glass water carriers that she had developed for the European Championship.
The stage shows took place on a rotating stage in Hall 5, at a meeting place set up by the German Florists Association (FDF) and sponsors. Decorum, the main sponsor of the World Cup 2025 in The Hague, supplied the flowers and plants for the show.
